Just a quick note. I set this blog up to talk about the process of writing and self publication but over the past three days I have been diverted by the disappearance of Malaysian MH370 because I am a former aviation safety regulator and my views may add to the general speculation. Now when I was blogging about writing, I regarded 10 hits a day as quite good. At the peak of promotion of Flight Into Darkness (http://getBook.at/FlightIntoDarkness) I had 47 hits on one day and patted myself on the back. Well done, I thought.
I started blogging about MH370 on 15 March, frustrated by the lack of progress and the seeming lack of focus, certainly the almost total lack of information. Here are the results:
March 15th, 3 articles Hits 417
March 16th, 2 articles Hits 421
March 17th, 6 articles Hits 1427 Yes, that’s 1427 in one day!
March 18th, no articles Hits 363 by 0845h
This puts blogging into perspective. I have this blog linked to Facebook and Twitter and, of these, Twitter has given me 100% of the hits and fb none. Of course, it helps by blogging about a popular and contentious subject and also using the twitter hashtag #MH370 but I’m still staggered by the effectiveness of twitter.
OK, the tweeting was about MH370 but my novel Flight Into Darkness is a story that reflects this loss of a high tech aircraft and covers much of the same territory, so I mentioned this in a couple of tweets and blogs but didn’t want to turn human tragedy into overt book promotion as that’s in rather poor taste. The fact is that I wrote this story in 2011 and now it’s happened for real.
However, how many additional sales resulted? Guess….